Lighting

Lighting

If you’re open for business at night, your sign needs lighting. On-premise signs can be lit either internally or externally. The type of lighting used depends on your sign’s location, the architecture of your building, the materials used to make the sign, and any limitations imposed by your local sign code. Here are just a few of the many lighting options:

  • Light fixtures mounted above a flat wall sign.
  • A cabinet-style plastic case lit from within with flourescent or neon bulbs.
  • Channel letters lit from within by neon tubing or lighting.
  • A light behind the sign face, illuminating the main message or symbol, or the sign background, or both, through a translucent material.

Ultimately you would want to choose something that looks nice, is suitable for your business area, yet is still distinct. Ease of maintenance should also be a factor.

As a business owner, you should realize how important the location of light fixtures on your signage can be for their readability. Certain light fixtures above or beside a sign face can cast a shadow over the sign, obscuring the message. Keep that in mind, as your sign works 24 hours a day.